The Creative Process of Morgan Taylor Polish Collections
Each season, when Morgan Taylor releases their new nail polish collections, fans are captivated by the vibrant hues and innovative shades that seem to perfectly align with fashion trends and personal desires. The creative minds behind these exceptional polishes are Morgan Haile and Taylor Daniel, the dynamic duo that brings the Morgan Taylor brand to life.
Crafting Unique Names
One key aspect of Morgan Taylor’s appeal is their unique naming process for each polish. As Morgan explains, the team starts by identifying the theme of the collection and then brainstorming names that resonate with this concept. This might mean choosing names that evoke humor or intrigue, offering a stronger emotional connection to the colors.
Challenges in Color Selection
Creating a cohesive collection isn’t without its challenges. The hardest part, according to the team, is selecting the right color combination. With an array of beautiful hues to choose from, deciding which colors make the cut can be a difficult task. Occasionally, they find themselves including a color that might not be their favorite individually but completes the collection harmoniously.
Insights into the Spring 2020 Collection
The spring 2020 collection, aptly named “Editor’s Picks,” reflects a new level of sophistication for Morgan Taylor. This collection draws inspiration from interactions with fashion-forward magazine editors and insights from New York Fashion Week. Morgan and Taylor aimed to encapsulate the current trends with a refined eye, using feedback and creative input to shape their offerings.
Signature Shades
Two standout shades from the Editor’s Picks collection include “I Speak Chic,” a sophisticated nude-leaning taupe that flatters a variety of skin tones, and “Call My Blush,” a versatile soft pink that serves as an ideal base for myriad nail art styles.
High Fashion Inspiration
In addition to the color development, the collection’s imagery was designed to embody high fashion aesthetics. Through experiments with different wigs and chic clothing, the overall look and feel of Editor’s Picks exude elegance and trend-setting style.
For fans of nail polish, the Morgan Taylor collections offer not just beautiful colors but an engaging story of creativity and trend alignment. To explore more about their products, visit their website at morgantaylorlacquer.com.
Images courtesy of Morgan Taylor.
